Giorgio Armani beauty is pleased to announce its partnership with the 75th Venice
International Film Festival as the Official Beauty Sponsor.
The brand will provide the official Make-Up service to the festival’s guests among whom celebrities
destined to walk the red carpet. Within the Palazzo del Casinò, delegates will also be able to
immerse themselves in the brand’s universe.
In the 18 years since its launch, Giorgio Armani beauty has sought to interpret and enhance the
individual beauty of women. Simplicity, natural elegance and authenticity are values underpinning
innovative products that promise exceptional lightness, comfort, hold – and a sophisticated, natural
finish.
These same values are incarnated by Academy Award winning actress Cate Blanchett (the brand’s
global beauty ambassador and face of the Sì fragrance), a leading figure with whom Giorgio Armani
beauty has a special longstanding relationship.
Today, Giorgio Armani beauty celebrates this intimate connection with Cinema and brings its values
and its beauty expertise to one of the most acclaimed film festivals in the world.
Giorgio Armani beauty and the world of Cinema
Giorgio Armani beauty’s partnership with the 75 th Venice Film Festival further strengthens the
relationship the brand has with the world of filmmaking and comes as a celebration of Giorgio
Armani’s life-long love of the cinema. Over the years, the designer has created the costumes for a
range of movies, from, most famously,American Gigolo in 1980, creating a wardrobe for Richard
Gere, toThe Untouchables,Gattaca,Stealing Beauty,Shaft, the Batman series,The Tuxedo,De-
Lovely,Fair Game,The Social Network, Mission Impossible: Ghost Protocol,Hanna, A Most Violent
Year, andThe Wolf of Wall Street, to name a few.
As an ode to the intrinsic link between the brand and cinema, Giorgio Armani beauty also recently
marked the launch of a new boutique concept showcasing a film by Zoe Cassavetes honouring the
everlasting link between emotion and beauty.
